What is is about some people who seem to get some sort of validation of their worth by showing "loyalty" to a particular brand? I'm not talking about those that prefer a certain brand over another, but those that blindly and proudly state that they will not even consider other brands, as if to do so were some type of character flaw or weakness. As a motorcyclist, I've seen this for all the years that I have been riding (about 35 and counting). The most common manifestation of this are those that will not even consider anything other than a Harley Davidson. Maybe its because they've invested so much money in HD specific clothing, but their fanaticism is often not based upon their own experience, i.e., trying different brand bikes and coming to their own conclusion that only HD will do for them. I have met riders who have never even taken a demo ride on anything other than a Harley, yet are firmly committed to just this brand. To be fair, among motorcyclists there are also those that are "loyal" to other than HD, such as some BMW riders. I worked with a fellow instructor that openly said he sort of looks down on the "rabble" that ride Harleys, or Japanese bikes, or even British bikes, believing that "the true aficionado of motorcycling would only ride a BMW". But what prompted this thread was my visit to the range today. Next to me at the range was a shooter who had several handguns out, all Glocks. I happen to be shooting a Glock 26 at the time, and he commented what a great little gun the 26 is. I told him I liked the gun, but personally I keep going back to my Ruger LC9s as my concealed carry of choice. He then stated he had never handled a Ruger, and bought only Glocks. I said Glocks are good guns, but so are Rugers, and Smiths, and Sigs, etc. He said, "not for me, I'm a Glock guy only". I still don't get it. When I left the range and went back to my car, sure enough, there was a Dodge Ram pickup, with multiple Glock stickers on the back window, which I guess was his ride.